Dear Wendy’s, Bring Back the Pita

wendys

You will hear me defend agnosticism, insular arrogance, irrational anchoring, and the Second Amendment before you will hear me offer a general defense of the food quality of American fast food chains.

As a child not very into the burger, going to fast food restaurants was a tough experience. While my peers salivated at the mere idea of a Quarter Pounder with fries, I shrugged with indifference. Whether you’re a child or an adult, you should be able to comprehend the frustration that comes from the vast majority of others appreciating something far more (or far less) than you do (e.g. Fireworks!).

Nonetheless, there was one culinary fast food development during my childhood that changed everything. That was, of course, Wendy’s introduction of the pita. In 1997, Wendy’s stunned fast food consumers everywhere by introducing three varieties of “Fresh Stuffed” Pita: Chicken Caesar, Classic Greek, and Garden Veggie. The latter was too bland for my tastes, but the first two options provided my taste buds with such pleasure that the days of fast food frustration were soon forgotten. The flatbread was particularly thick but not dry, the chicken was juicy but not fatty, the dressing was tasty but not salty (well, maybe it was salty based on the nutritional information). There were vegetables other than iceberg lettuce, including, red cabbage and romaine lettuce. The pita provided a great alternative for those who didn’t want a burger or a salad, but something in between. Oh, and the pita was ridiculously cheap. Initially, the price ranged from $1.99 to $2.99.

The NPI research staff has not been able to find the exact date when the pita was discontinued, but it was approximately three years after its introduction. This was devastating. Luckily, as a thirteen year old, I had just become a man and was able to take the pita’s demise with external poise and calm. And I wasn’t the only one who missed the pita: The Yahoo Questioner on this page missed it too (although, he apparently didn’t realize it was missing for nine years). Apparently, the pita did pretty well with the female demographic too. But, Wendy’s discontinued it anyway. To be clear, I have tried McDonald’s snack wrap; it doesn’t compare: The wrap is flimsy, the dressing is just their typical ranch or honey mustard, and the lettuce is iceberg.

So, Wendy’s, please, for the sake of women and children with alternative tastes everywhere, I urge you to bring back the pita.

About these ads

71 responses to this post.

  1. Posted by Jen on August 25, 2009 at 11:01 AM

    If others, like myself, enthusiastically agree with this post, I say we do something. I say we bring back the pita!

    Reply

  2. Posted by Aaron on August 27, 2009 at 6:06 PM

    I was a fresh stuffed pita fan to. I believe someone once tried to convince me that they were discontinued due to the war with Afghanistan. Either because the pitas were imported from Afghanistan or they seemed to be middle-eastern which went against Wendy’s American image. I don’t think I believed them at the time..

    Reply

  3. [...] it’s my favorite season. Nonetheless, due to rain and Easter (Yes, that’s a negative for me. As I’ve said many a time, I don’t like events/activities that other people get far more excited for than me), [...]

    Reply

  4. Posted by Louis Gubitosi on November 2, 2009 at 11:37 PM

    Can’t find a pita like that anywhere! How do we get them back???! I miss them soooo much and nobody remembers them when i talk about them.

    Reply

    • Posted by karen balan on September 6, 2012 at 9:03 PM

      My daughter called the other night and asked me if I remembered those. They were out favorite. How do we get Wendy’s to bring them back

      Reply

  5. Posted by Pat D. on November 6, 2009 at 4:55 PM

    Chicken Caesar Pita=godlike

    Reply

  6. Posted by Jennels on December 16, 2009 at 8:16 PM

    It took me until I was pregnant to have a huge craving and remember how much I miss these pitas. There was nothing better than the classic greek pita :(

    Reply

  7. Posted by Joe on January 6, 2010 at 6:58 PM

    You forgot the best one – the ranch chicken!!! My god, Wendy’s needs to bring these back immediately.

    Reply

    • Posted by Marlene McMullen on August 28, 2013 at 1:41 PM

      amen, yes they do, i’ve been trying to find them or make something close to it. i use to travel far just to get one.

      Reply

  8. Classic Greek Pita. Wendy’s please bring it back! A manager at a Wendy’s told me it was the time it took to assemble the pitas that caused Wendy’s to take them off their menu. It took like a few seconds longer than throwing a burger together. Come on! BRING BACK THE PITA — we’ll pay you for your time!!! If it brings back customers wouldn’t you think Wendy’s would put them back on the menu? I haven’t been to a Wendy’s in years. But I’d go back — and OFTEN — if they had the Classic Greek Pita again.

    Reply

  9. Posted by Jessica on January 26, 2010 at 6:42 AM

    I was just thinking about these pitas today and did a recipe search which didn’t turn up anything essential. I remember these vividly yet, I don’t remember when Wendy’s discontinued them. It sort of makes sense that it may have taken slightly longer to assemble them and it became too cumbersome, however, I think the Subway concept somewhat debunks that theory. It would be great if Wendy’s would bring these back! I literally can taste the fresh softness of the pita at this moment and that amazing sauce with the red cabbage mmmm, mmmmm, mmmmmmm! I have no idea how fattening these were, but I didn’t really care too much at 12 years of age. My favorite was probably the ranch or the garden one. BRING EM BACK!! PLEASE!!!

    Reply

  10. Posted by Bree on February 22, 2010 at 9:28 PM

    I am dying for them to bring them back! Especially the Greek Pita…I miss them sooo much, would be getting them a few times a week…

    Reply

  11. Posted by Emily on April 15, 2010 at 3:06 PM

    YES PLEASE BRING IT BACK!!!!!!!!!!!!!!!!!!! I LOVE THE PITA!!!!!!!

    Reply

  12. Posted by haley on May 19, 2010 at 2:21 PM

    CHICKEN CAESAR PITA WAS AMAZING!!! I REMEMBER THEM LIKE IT WAS YESTERDAY… PLEASE BRING IT BACK WENDYS!!

    Reply

  13. Posted by Suz on May 25, 2010 at 8:05 PM

    I’ve been saying this for years. The Fresh Stuffed Pitas were the best and only thing I’ve ever ordered at a Wendy’s!! I have no reason to go back since they don’t have the pitas anymore. The Greek was my fave as well as the Garden Veggie – delicious, healthy vegetarian options. I still try to make the Greek Pita at home but they’re not the same. Bring back all 4 original pitas w/ the same recipes!! THERE ARE PETITIONS ALL OVER THE INTERNET ABOUT THIS… GET IT TOGETHER WENDY’S!! You were on the right path!!

    Reply

  14. Posted by Lynn on June 25, 2010 at 6:22 PM

    I used to frequent Wendy’s often. Used to. They discontinued the Classic Greek Pita and it STILL pisses me off to this day. I used to order a Greek Pita with fries more than once per week. I LOVED THOSE GREEK PITAS! I can still taste them and I’m even thinking of making my own at home. I doubt that I can replicate them, but I’ll try anything at this point. Why oh Why do places get rid of things that are so good? They even got rid of those chicken strips after a couple of years and those were absolutely delicious. Clearly Wendy’s would rather serve burgers. Not all of us wants burgers. Plus, I’ll go to McDonalds for a Big Mac wrap before I order a burger from Wendy’s. I’ll make my own darn burgers at this point.

    Reply

  15. Posted by Cassy on July 23, 2010 at 5:52 PM

    Yes bring the pitas back! Someone should start a “Wendy’s, please bring the pitas back” face book page. If they could get Betty White on SNL (she turned it down several times when approached by SNL) then we should be able to get the Pitas back!

    Reply

  16. Posted by Asa S Steele on August 11, 2010 at 8:01 AM

    Please bring them back. When they were taken off the menu, it was like losing a first love. As we all know, you never forget your first.

    Reply

  17. Posted by kAT on August 13, 2010 at 3:25 PM

    I was just telling a co-worker how just days after Mr. Thomas passed they were struck from the menu and I have never recovered and I bet her there was an online community just like me. And, here you are. Bring back the pita! I stand in support!

    Reply

  18. Posted by Maryelle on August 18, 2010 at 3:18 PM

    Those pitas were out of control good!!! Too bad I was like 12 when they were around. I definitely took them for granted.

    Reply

  19. It’s been so many years since I’ve last had a pita at Wendy’s. I absolutely love them as a kid… please bring it back Wendy’s!!!

    Reply

  20. Posted by veronica on December 7, 2010 at 12:41 PM

    Yes, I still crave this Ranch Pita, please Wendy’s bring this back for sure!!!!!!!!!!!!!!!!!1

    Reply

  21. Posted by Angela on December 15, 2010 at 3:00 AM

    PLEAAAAAAAAAAASE OMG..My sister and I used to get the Ranch one and Caeser one all the time. I wish they would bring it back. PLEASE =(

    Reply

  22. Posted by Kelly Mattiuz on January 15, 2011 at 11:14 PM

    I worked at Wendys and loved taking home a Pita every night, I remember buying 12 for dinner with my family one night….I was furious when they took them away. Please bring them back.

    Reply

  23. Posted by Jojo on January 23, 2011 at 8:13 AM

    BRING PITAS BACKKKKKKKKKKK!!!!!!!!!! PLEASE IM BEGGING!!!!!

    Reply

  24. Posted by christine on June 4, 2011 at 10:22 PM

    please bring back the pita. i cant for the life of me understand why it was ever taken away. it had to be selling. i alone could have kept wendys in business when the pita was there. lol. i just loved the chicken ceasor pita and havent found another pita that good since. PLEASE BRING IT BACK!!!!!!

    Reply

  25. Posted by Laura on July 20, 2011 at 7:41 PM

    In high school I didn’t like greasy food, so the garden Veggie was perfect for me when my friends wanted to go out for fast food.

    Reply

  26. Posted by KT on August 9, 2011 at 2:22 PM

    I was a gymnast when I was younger, and had no time for meals, so my mom would get me one of these almost every night when I had practice. In Chicago, we have a place called Pita Pit, which makes some comparable pitas, but it would be SOOO much more convenient (and better) if Wendy’s would bring theirs back. Chicken caesar was the best!!!!

    Reply

  27. Posted by Chris on August 10, 2011 at 2:20 PM

    It’s funny that people are still posting on here years after initial post. Especially, of all days, the day before I search “bring back the Wendy’s pita”! That said BRING BACK THE PITA AND ALSO BREADSTICKS. Thanks!

    Reply

  28. Posted by Adam on September 10, 2011 at 5:44 PM

    Fast food chains are always looking for healthier, alternative menu items other than the conventional greasy burger and fries. Please Wendy’s… bring the pitas back. Wendy’s instantly became my favorite fast food restaurant when they offered these, and I was 11 at the time.

    Reply

  29. Posted by Diane on September 18, 2011 at 5:11 PM

    I miss my Garden Veggie pita. ::sigh::

    Reply

  30. Posted by Kelly on September 19, 2011 at 10:36 AM

    It was the Chicken Ranch for me. I absolutely loved that thing. In a time where everyone is trying to eat healthy, an item like that would help them to get their menu back on top of the market. It’s not like it requires any more equipment than they already have. Man, I have been thinking about that pita for years and I keep wishing they would bring it back. It was the perfect flavor and it felt like I could enjoy healthy food. Please Wendy’s. I hope you find this page and find out what a mistake it was to take it off of the menu.

    Reply

  31. Posted by PITA LOVER on October 14, 2011 at 1:10 PM

    BRING BACK THE PITA!!

    Reply

  32. Posted by ILUVPITAS on December 17, 2011 at 4:59 PM

    pitas= VERY GOOD! PLEASE BRING THEM BACK!

    Reply

  33. Posted by Brian Slater on January 10, 2012 at 9:48 PM

    I absolutely loved the Chicken Caesar pita. For the sake of all that is good, Wendy’s, bring it back!

    Reply

  34. Posted by Sherry on January 28, 2012 at 1:54 PM

    Love, love, love the chicken ranch pita!!!!! Please, please, please BRING IT BACK!! YUMMY!

    Reply

  35. Posted by Victoria on February 5, 2012 at 2:47 PM

    YES PLEASE PLEASE PLEASE BRING BACK THE PITA!!! These days with all the scary info coming out about Fast Food foods…. I can’t help but think about the pita – a fresh salad wrapped up in a pita! It’s better for you than other items being served into the mouths of Americans. The Greek Pita was my FAVORITE!!!! So yummy. My whole family loved them! We were sad to find out Wendy’s was no longer going to be selling them. But please…. BRING BACK THE PITA!!!

    Reply

  36. Posted by Shelley on March 3, 2012 at 1:17 AM

    Please bring the pitas back. My fave was the classic Greek pita. This is what got me to eat at Wendy’s.

    Reply

  37. Posted by Temika on March 8, 2012 at 11:58 PM

    The Pita was the best thing that ever happened to Wendy’s…they need to bring it back, NOW!!!

    Reply

  38. Posted by Tara on March 29, 2012 at 9:13 PM

    I enjoyed the Greek Pita… with extra feta. Loved it! I’ve emailed Wendy’s more than once requesting the return of the pita sandwiches. I think we need to start a facebook page. Hey, it worked for Betty White!

    Reply

  39. Posted by Josh on March 29, 2012 at 9:17 PM

    Commenters: if you are on Twitter, please tweet this post at Wendy’s. I have already done so. Thanks for support for an important cause!

    Reply

  40. Posted by Cheryl on May 8, 2012 at 5:35 PM

    I too worked at Wendy’s…. back when I was in highschool. The Pita’s were the most delicious item on the menu! I can taste the caesar vinaigrette dressing to this day and the moist thick pita was to die for… when I went back and found out they were discontinued I was heartbroken. I was told it was cuz they didn’t make enough profit… burgers are so fast and easy to make. I think they should stop thinking with their pocketbook and go back to wanting to please their customers! PLEASEEEE BRING BACK THE PITA!

    Reply

  41. Posted by LeAnne on May 9, 2012 at 3:59 AM

    Those pitas, and the fries ( frosty’s are yummy too) they used to have were the only reasons for me to ever visit Wendys. When they discontinued the pita’s I hardly went there at all. I do not frequent fast food chains, I mainly prepare all the meals I eat for that matter. But I would frequent that one if they brought the Pitas back in their original recipies (and hopefully their original fries too). With all these fast food chains struggling and revamping their menus, including Wendys, you’d think they would bring them back!

    Reply

  42. Posted by anina sanders on May 12, 2012 at 4:03 PM

    please bring it back!!!!!!!!!!!!!!!!!! Itry to make it but theres no substitute

    Reply

  43. PITA ! PITA ! WE WANT PITA!

    Reply

  44. Posted by Kristin on July 9, 2012 at 1:52 PM

    YES! Bring the pita back. I loved them. I still talk about them. I haven’t been to Wendy’s in a while but I’d go for the pita.

    Reply

  45. Posted by Tiff on August 7, 2012 at 2:41 PM

    Yes the Garden Ranch was my all time favorite! I still think about it! I dont go into Wendy’s much anymore. But if brought back the pita, I would be there at least a couple times a week for sure!!!!!

    Reply

  46. Posted by melissa johnson on August 13, 2012 at 6:54 PM

    YES YES YES….PLLLLLEEEEEEAAASSEEE BRING BACK THE PITA!!! It was a Wonderful alternative for a heavy lunch. I got one everyday until yaw took it off the menu :-( So , please hear our pleas and bring it back.

    Reply

  47. Posted by Tee Gibbs on October 6, 2012 at 11:22 PM

    I loved the chicken Cesar pita!! Please bring it back it was delicious!!!!! The best pita ever!!

    Reply

  48. Posted by aba on March 1, 2013 at 9:58 AM

    I loved the pita’s!! I have been missing their great taste ever since they stopped serving them.

    Reply

  49. Posted by Nicky on March 2, 2013 at 1:10 PM

    Pitas!!!!! My husband and I practically ate these everyday (we were in our teens then) and we talk about wanting them all the time now. BRING THE PITAS BACK!!!!!!!

    Reply

  50. Posted by mandi on March 30, 2013 at 11:57 AM

    Please, Please, Please Garden veggie Pits

    Reply

  51. Posted by Ambika on April 8, 2013 at 9:47 PM

    So I’m all the way in the Bahamas, and I thoroughly enjoyed the Greek Pita, the taste still haunts my taste buds. They really need to bring them back, and over here we paid a few bucks more than in the states, but I still ate them almost everyday.

    Reply

  52. I LOVED the classic Greek! I think about that pita all the time…..never found anything quite like it.

    Reply

  53. Every time my daughter and I go to Wendy’s we remember the pitas and our mouths water as we wish they still had them. Bring back your wonderful pitas!

    Reply

  54. Posted by Jessica on August 19, 2013 at 1:45 AM

  55. Posted by Courtney on September 9, 2013 at 1:56 PM

    I miss the pitas :( bring them back!

    Reply

  56. Posted by Selina on September 10, 2013 at 5:25 PM

    Yes I had a Chicken Ranch Pita for lunch everyday while I was prego in 2000 and I really miss them. They are great and do need to come back. People are trying to get away from burgers and I think this would be a great turn out if the pitas were brought back…. SO COM’MON WITH THEM!!!!!

    Reply

  57. Posted by karen ury on November 7, 2013 at 12:23 PM

    You can get the recipes if you go to http://www.topsecretrecipes.com !!!

    Reply

  58. Posted by paul on December 11, 2013 at 8:18 AM

    Wendy’s pitas were The Best!! Bring them back. Please?

    Reply

  59. Posted by Beatrice on December 11, 2013 at 1:32 PM

    Bring back the Pitas!!!! The Greek pita was the best!!!! Was so disappointed when they discontinued them. Still think about them till this day

    Reply

  60. Posted by mike d on December 11, 2013 at 6:35 PM

    All I can say is that I’d eat at Wendy’s at least once a week if they brought back the pita.

    Reply

  61. Posted by Josie B on December 11, 2013 at 8:03 PM

    I loved those! I ate them every other day when they were available. Fresh ingredients and those sauces….Bring them back Wendy’s!

    Reply

  62. Posted by Amy on December 11, 2013 at 8:47 PM

    IT WAS MY FAVORITE! I’ve been saying this for years and had thought I was alone!

    Reply

  63. Posted by Steve on January 1, 2014 at 6:57 PM

    PLLLLEEEAAAASE BRING IT BACK!

    Reply

  64. Posted by Pita King on January 4, 2014 at 8:12 PM

    Yeah!

    Reply

  65. Posted by Elayn on January 15, 2014 at 12:44 PM

    the last time I was a regular Wendys customer. I went away with the pitas.
    Id love to go back.

    Reply

  66. Posted by Jenn on January 19, 2014 at 12:19 PM

    I’m glad to know I’m not the only one who misses these. The pitas are what kept me coming back also. I LOVED getting the greek with chicken added on–YUMMM! Wendy’s do the smart thing! BRING THEM BACK!!!!!!

    Reply

  67. Posted by Nicole on March 4, 2014 at 1:26 AM

    I loved the classic Greek pita. It was my favorite. I would love for Wendy’s to bring them back. It’s hard to find a great pita and
    I loved those sauces.

    Reply

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.

Join 109 other followers

%d bloggers like this: